The optimization of the website is also staged, and the operation will be different after a period of time. For example, how should a website that is newly launched be operated and how will it be operated two months after it is online. What issues should be paid attention to after a stable website. They all have a certain regularity. As long as you pay attention to the optimization of each period, the website ranking effect will become more and more obvious.
优度网络，来为你解析不同时期的网站的推广方案是怎样的： The following is a marketing website construction - Youdu Network, to analyze for you how the website promotion plan in different periods is like:
First: Early stage of website promotion
The new station just launched is not very demanding in terms of promotion, as long as it can find its own promotion group. The most important thing in the early stage is the marketing of word of mouth of the website, no matter what method is to build a good word of mouth for the website. For early websites, there are several ways to promote their word of mouth:
）、事件营销炒作 ( 1 ) Hype of event marketing
It is not easy to use the hype method to launch the new station, but if the conditions are available when the website is online, the use of events for hype marketing is also a good promotion method. The marketing of popular events can instantly increase the search volume of keywords on Baidu, so that the popular forces can be used to promote and promote products.
）、线上宣传活动 ( 2 ) Online promotion activities
The new website will not be advantageous in terms of website optimization. If you want to promote its website, you can use the functions of current social media to promote the website activity on the meager. The meager activity is also the highlight of many websites' early promotion.
）、论坛活动 ( 3 ) Forum activities
A forum is a place where people gather. Choose a forum with high popularity, and then hold a large-scale website word-of-mouth marketing activity. 楼活动更是多上加多。 Now this kind of activity is also a common practice. In the name of the website, solicitation activities, t building activities are even more numerous. All previous forum activities are necessary.
Second: Website promotion in the medium term
The methods mentioned above are just the early stage of website promotion. However, after the website is actually online for a period of time, not only must it be promoted by word of mouth, but the website itself must have a great breakthrough. In fact, the medium-term promotion of the website focuses on the user experience.
）、搜索引擎优化。 ( 1 ) Search engine optimization. 优化的方法，让网站适合百度和谷歌的算法，然后通过自然排名的方法让网站在搜索引擎上有个好的排名，这样的推广方法是站长们最常用的，当然网站推广的方法远远不止这一种。 Through SEO optimization, make the website suitable for Baidu and Google's algorithm, and then use natural ranking method to make the website have a good ranking on the search engine. This kind of promotion method is the most commonly used by webmasters, of course, the method of website promotion Far more than this one.
）、邮件营销。 ( 2 ) Email marketing. The email marketing method may be more troublesome to use. If you use it well, you will effectively promote the website. If you do n’t grasp the degree well, then the website is likely to be considered as a spam website. It is best to set a place for promotion through email, so the promotion effect will be better.
）、电子书推广。 ( 3 ) E-book promotion. Previous bloggers rarely mentioned the promotion of e-books in the article. The promotion process of e-books is relatively complicated. You need to customize the e-books beforehand. Moreover, the e-books you upload must be practical and useful to users. Row. Since the Baidu liberal arts incident, there have been many requirements for the promotion of e-books. Too much advertising is not conducive to the spread of e-books. Regarding the specific promotion methods of e-books, bloggers have time to introduce the detailed promotion methods to everyone.
Third: late website promotion
The later promotion process is mainly to maintain the stability of the website, the stability of the customer base of the website, the stability of the profitability of the website, and the stability of the space of the website itself. ，这些都是网站推广后期所要维护的。 Users come to the website through the early and mid-term promotion. The next task for webmasters is to master the users of the website, and to provide users with a perfect service through a comprehensive website service. Through stable website content updates, stable website access Speed, stable source of external links, stable website access independent IP , these are all to be maintained in the later stage of website promotion.
The later method of promotion is not specific. The key is that the webmaster must improve the user experience of the site. The site that the user likes will be liked by the spider, and the spider will like it. In this way, the promotion of the website is the perfect end.
These three points are the things that website optimization should do at each stage, and there are many platforms to do it. For example, in the first stage, you can also do some Baidu know, love to ask intellectuals, Sina blog, etc. These are very weighted High platforms can all work well. In our original course, I also took a specific operation step that Baidu knows. Interested friends can consult me on WeChat 254596208.
The Internet is so large, there are many resources that can be used. As long as you can use the resources reasonably and promote your website, the problem of website operation can be solved.
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