Everyone who does SEO optimization knows that if you rank in front of competitors, you have more opportunities. Regardless of the website's early planning or user experience, keywords need to be passed to bring real customers to the website and turn into real business opportunities.
The following is a quick ranking method summed up by Youdu Network Company's years of Baidu ranking experience:
How to make keywords quickly rank on Baidu homepage
First, at what stage is the website ?!
If you want to rank the keywords of a website, it ’s like a patient going to the doctor. If the doctor does n’t understand what the patient ’s disease is, he just prescribes medicine and injections blindly. What effect will we have? We do n’t even know what the website is. We are in a state where we are now. So how do we optimize it? Therefore, we need to make a stage judgment on the site in the early stage. First, we simply locate it and it can be divided into 3 stages. For example, in the early, middle, and late stages (the latter stage is divided into the later stage 1 and the latter stage 2), only the website is first seated, and then the "medical treatment of the disease" is started (according to different stages of optimization).
> In the early stage (keywords are beyond 20), optimize the focus: get weights for external links and friendship links;
> Mid-term: (ranked into the top 20, first 2 pages) optimization focus: mainly rely on traffic
When it comes to relying mainly on traffic, here is a Baidu algorithm: Baidu's click algorithm, a friend who needs to know more about Baidu. Here is a brief introduction to its principle. After entering the Baidu ranking 20th website, within a certain period of time, Websites with the most clicks from customers and a low bounce rate are ranked first, and so on, second, third ...
Late: (Keywords are consistently ranked in the top 3 or 5)
The later stages are divided into two stages:
Late Phase 1: Top 5 or Top 3 of All Website Keyword Stabilization Keys
Late 2nd issue: when the website has a lot of long tail keywords
Judgment criteria: whether the long-tail keywords are ranked, phase 1 optimization: structural adjustment; phase 2 optimization: page fine-tuning;
Through the introduction above, everyone should understand the key points of operation at different times, so as not to blindly operate, be targeted, grasp the direction of the website ranking period, and then help your website keyword ranking.
Second, you must know what time to do what you do when practicing internal skills
1. In the early stage of keyword ranking, external links must be done (within 30 links of friendship links, resource links);
2. Six contents optimized in the station (internal power)
(1) Order of importance.
(The content is the same as the title: the title is ABCDEF and the content introduction order is also:
(2) The user sorts the searched out products to find the content he wants faster
Product center: 100 products are divided into four catalogues (251.5). Unwanted content. Don't put them in the catalogue. Shorten the search time must be logical.
(3) Layout of an excellent corporate website requires no search
Why do you need to use search? (Very much content) Website layout principles: Each section must have an explanation why it is placed in this place, and why do you do it?
(4) Internal chain
The time-sensitive content is the latest order. It is not the time-sensitive article according to the latest order. It is wrong to sort your website. Is your website still making this mistake?
(5) Template text
The boilerplate text affects the proportion of original content. The more boilerplate text, the same content, the lower the proportion of your original content.
It is estimated that when it comes to boilerplate text, many people don't understand it. Let me put it another way, that is, the content of every page on the website or most of the pages have the same content, in fact, it belongs to boilerplate text.
Take an exaggerated example: if the content of the sample text is 10,000 bytes, and your original content is 10,000 bytes, then the proportion of your original content is: 50%. If your original content is 5000 bytes, then your original content is better than
For example: only 33.3%; if my template text is only 100 bytes, the original content bytes are the same, their original proportions are: 99%, 98%; if it is the same two websites, the same content is only different Sample text, you say that taking a website has better content and better ranking.
Original content: less than 50% is less original, and less than 30% of original content is low-quality content. Do you have any problems with your website? Is it a factor that affects your content ranking?
(6) Content richness
The premise is to study the needs of customers and meet the needs of customers.
If Baidu knows the ranking, it proves that there is a need for question and answer.
Analyze the trajectory of user operations from short words to long words.
First, determine the search volume of this keyword. If you rank the first keyword on the first page of Google, but there is no search volume, it is useless, which means that this keyword is not accurate. When choosing which keywords to use for ranking, you need to use Google ’s keyword analysis tools. The more highly searched words compete, the higher the value.
Second, after the keyword placement is determined, you need to determine where the keyword is placed and on which pages it is easier to rank. Here we better put the keywords to be ranked on frequently updated pages, such as the homepage, product category or promotion page. The weight of these pages is relatively high, which is also often crawled and crawled by search spiders. The keywords to be ranked are ranked on these pages, and the ranking rises faster.
Third, the keyword density and the number of page supports determine the keyword placement page, then you need to determine the keyword density. In general, we require the density of keywords to be between 8% and 12%, placed first on the page title, and the highest weighted position in the title. As for the number of page supports, generally 20 specific pages are needed to support the keywords you need to rank.
Fourth, the importance of internal and external links. Internal links are easy for spiders to crawl. When keywords that you need to rank appear in the content of the website, they link to specific relevant pages, such as the homepage, product categories, and promotion pages just mentioned. In terms of external links, the choice of anchor text is also tricky. We use it as the anchor text for any keyword we want to rank. The imported page is also the page that you frequently update when you place the keyword. When submitting in directories, blogs, and forums, some people have random title names, or company names or nicknames. From an SEO perspective, the anchor text of these titles is best to be the keyword you want to rank. .
Fifth, the submission of original articles abroad, there are some URLs that include original articles, usually you can create some articles about product keywords, and submit to these article platforms, it is also very helpful to improve keyword ranking.
Have you learned all of the above? If you still do not understand, you can leave the optimization to us to optimize the network to operate, so that your website has no worries.